Ways we can work together
-
Fractional leadership, providing guidance and alignment. Especially strong for content management systems, e-commerce, enterprise platforms, mobile applications and custom web apps.
-
Short-term (4 hour to 2 week) engagements to bring clarity to a messy or failing project. We’ll help get it back on track.
-
Typically a two-week sprint. Content model design, IA, taxonomy, metadata strategy, and governance standards. Stops content debt before it starts.
-
Ongoing embedded role. Own content strategy, structured authoring standards, and cross-team alignment for orgs mid-redesign or mid-CMS migration.
-
Set a strong aligned foundation ahead of any complex project.
Stakeholder interviews, focus group facilitation, requirements synthesis, and project team methodology.
-
Translate design flows into functional understand and development-ready specifications. Bring structure to sprints and keep design intent intact through build.
-
Build templates, governance docs, and process playbooks for a BA or content team that's operating ad hoc. Based on standards others have benchmarked against.
-
Lead content modeling, component logic, and migration planning for platform transitions. Experienced in educating leadership on the value of structured content.
-
Define content governance, IA standards, and other processes for enterprise orgs or agencies building a repeatable practice.
-
Small business website design and set-up of back-end systems.
Areas of focus
Help with Martech and Ecomm Replatformings
From vision and scope to domain modeling and use cases down to functional specs, we can help you get your implementation right the first time so you can spend more of your time innovating. This might look like a series of deliverables or project hours, or a fractional product owner. Or we can upskill your people to do this.
(Back-end) Content Strategy
Let’s look at your teams, processes, tools and assets to determine if a back-end content strategy would help align your organization better to meet your experience goals, business goals or whatever needs tweaking.
Data Design / Content Architecture
All companies have digital data that requires “caring for” at an enterprise perspective. If you leave it to technical teams only, you’re not realizing the value of your data and content. We can help you find ways to understand, care for, design and manage this complex set of data. Or we can upskill your people to do this.
Product Ownership
Are you stuck in endless agile cycles of stories that don’t add up to a bigger roadmap? Sometimes what’s needed is a people-first story to be understood and told at a higher level - we can do that.
Content in Design Systems
Most of the world’s leading design systems have a voice and tone guide, but lack a data or content layer - we can help bring those together.
Monolith to Composable Transformation
If you are a company who knows this is the direction you need to go in but don’t know where to start, or feel like you don’t have a clear roadmap in place, we can help.
Not sure what you need?
Here are some common things we hear from our customers - can you find yourself in any of these scenarios?
My implementations is off the rails - we’ve spent so much money and don’t see the value
We worked with a bunch of different agencies to come up with content, experiences and technologies, but we’re not sure if they’re all rowing together
I can’t tell you what all the parts of my org are doing in terms of communicating internally or to customers
We have x-number CMS’s, DAM’s, PIM’s, CRM, etc - and I have no idea how to sunset some of them.
We want to move towards composable but don’t know where to start.
We have really smart people but we don’t know if we have the skills we need.
Just to name a few - if any of these are you, let’s talk more and see if we can help you get clarity. Or if you don’t know what a domain, data or content model are in your digital landscape or headless/composable transformation, you need that - we can help you.
